The brands we have chosen are internationally recognized not only for the quality of the products but also for the ethical principles that rule their operation. These companies are against animal testing, not because they are obliged by law, but because they have a high sense of corporate responsibility and ethics which is also reflected to the quality of their products.
The brands promoted in livingcrueltyfree.gr are leaping bunny certified and are included in the corresponding catalogue of Cruelty Free International. You can also find them in: https://www.crueltyfreeinternational.org/LeapingBunny
The Alba Botanica® brand was born in 1979 with the mission to create body-loving products that nourish the skin, hair, and of course, the soul. Their product family constantly evolves alongside health, beauty, and ingredient knowledge and trends, with many exciting new products introduced each year. They are dedicated to making high quality, 100% vegetarian products that overflow with botanical ingredients. They aim to help fellow women look beautiful on the outside while feeling beautiful on the inside.
Alba Botanica also cares about Earth healthy. They appreciate the importance of being good stewards of natural resources, so they reduce their environmental footprint whenever they can. Also they never test their products, or any of the ingredients used in them, on animals. Theιr mission is to create vibrant products that treat the Earth and all its inhabitants as well as they do our bodies.
Alucia Organics is a family run skincare company based in Berkshire, UK. They source the highest quality organic ingredients from around the world and use these to formulate simple but effective organic skincare products.
They also specialize in supplying the highest quality Organic Oils, Organic Essential Oils, and Organic Butters. Their products can be used on their own as fantastic skincare products, or in aromatherapy to create amazing oil blends. They also cater to do-it-yourself skincare makers looking for premium quality organic ingredients for their products.
Since 1994, Avalon Organics has worked intensively towards the creation of exceptional products that fulfill the need of consumers for health, wellness and natural beauty. The products are designed to deliver bouquet of essential oil fragrances, smooth and rich foam, relaxation and miniaturization.
Avalon Organics uses only pure, natural and organic ingredients. None of the products contain Parabens, synthetic fragrances, phthalates, propylenoglycol, aluminum, mineral oils, vaseline, Sodium Lauryl and Laureth Sulfate or chemical compounds like DEA, MEA, TEA, PEG.
Avalon Organics uses certified organic herbs, substances and oils, contributing to the organic agriculture of land. This has multiple benefits for environment, soil, farmers and consumers. Apart from being Leaping Bunny certified the ingredients are 100% suitable for vegans. In addition the products are certified by NSF/ANSI 305 that is a standard for products containing organic ingredients.
BEAUTY WITHOUT CRUELTY
BWC’s mission is to be at the forefront of ingredient consciousness consistent with the values articulated by its founder Muriel, The Lady Dowding (wife of the Commander-in-Chief of Fighter Command Air Chief Marshall Lord Dowding B.C.B., K.C.B., G.C.V.O.) in 1959.
To ensure their products offer a natural alternative to preservative and chemical-based beauty products.
To incorporate environmental conscience in all aspects of their supply chain.
Their swan logo encapsulates their mission being associated with the deities of healing waters and the sun. Known for its grace and beauty the swan is symbolic of their mission to deliver beauty by the intertwining of natural elements in our product offering.
The story begins in 1982. When Jim Payne first set up Dolma, his idea was simple. He showed that it is possible to commercially produce quality fragrance without harming animals in any way.
Using all-natural products, Jim, a qualified chemist and practising vegan, set about creating his first vegan fragrance from essential oils with perfumery compounds and ethyl alcohol.
Over 30 years later, Dolma’s devotion to cruelty-free fragrance is shown by their commitment to using animal-free ingredients to produce their much-loved perfumes.
It is an independent British company. There is no parent company and has no association with any organisation that conducts animal testing or uses animal derived ingredients.
Many people are unaware animals are suffering for them to smell good.
Well-known within the vegan and vegetarian community, Dolma is a favourite of caring customers who want to smell nice while knowing animals don’t suffer in the process.
Emanuel Bronner was born in 1908 and was the third generation certified as a master soapmaker. In 1929, he brought his formulas for high-quality liquid and bar soaps to America, starting Dr. Bronner’s in its current form in 1948.
His soaps, renowned for their quality, versatility and eco-friendliness, enjoyed a small but loyal following in the early years. In the late 1960s, however, soap sales started to explode, due to the unsurpassed ecological quality combined with Emanuel Bronner’s urgent message to realize our transcendent unity across religious and ethnic divides. Word-of-mouth soon made Dr. Bronner’s the iconic soap of that era, and in the decades that followed the soaps spread into every health food store in the U.S. and became the number-one-selling brand of natural soaps in North America.
The 4th and 5th generations of the Bronner family who run the company today continue to make their unsurpassed soaps with care and integrity. Today, Dr. Bronner’s continues its mission and commitment to building an engine for promoting and advancing positive social change. From pioneering USDA certified organic personal care products, to creating Fair Trade projects across the world that ensure fair and just treatment of farmers and workers, to creating a socially responsible workplace in the U.S., they strive to honor their heritage with progressive business practices, while devoting profits to worthwhile causes and charities worldwide.
EARTHLY BODY (HEMP SEED/MARRAKESH HAIR CARE)
Earthly body, the manufacturer of Hemp Seed and Marrakesh Hair Care is a respected family owned company that started in 1996 with the production of high quality natural products. As the demand grew larger for their products, the brand expanded to hair care as well. In July 2013, they moved to a 50,000 square foot, solar powered facility in Chatsworth, CA.
All products feature Argan & Hemp Oil Therapy to significantly improve the look and feel of hair and skin. Hemp Seed and Marrakesh’s Argan Oil comes exclusively from women-led Argan cooperatives in Morocco. These co-ops not only produce sustainable Argan Oil, but it also helps empower the country’s female work force.
The commitment to our planet’s sustainability has long been crucial to the brand. They are cruelty-free, offer products that do not include dyes, petroleum, parabens, or sulfates, and have transformed their headquarters into a fully solar-powered facility.
FAITH IN NATURE
Within the hustle and bustle of New York City, Rivka Rose had an innate passion for nature from a young age. On many a visit to the grocery store she would buy Avocado Seeds, plant them, and watch them grow. As time passed, Rivka moved from growing seeds to producing herbal ointments, mixing products in her kitchen sink and hand picking the raw ingredients!
After a move to Scotland, dealing with the change of weather, Rivka developed a moisturiser..ideal against the harsher Scottish winds. And thus Faith in Nature began. Her vision was to create an affordable beauty and skincare range for everyone to use from natural, vegetable sources, which were animal-cruelty free and environmentally friendly. This was a unique vision in the UK where even the most ‘natural’ ranges used mineral oil as a base ingredient and synthetic perfumes.
40 years later, and with 40 years heritage, what Faith in Nature stood for then is still true now; Ethics, Quality, High standards, Value for money.
Based in Sweden, The Humble Co. is a company manufacturing quality tooth brushes with biodegradable bamboo handle. Humble Brush was conceived, designed and is now manufactured under the guidance and supervision of dentists.
The company’s objective is to manufacture a good toothbrush for both adults and children while fighting against plastic toothbrushes. The world consumes more than 3.6 billion plastic toothbrushes every year – most of which end up in landfills and oceans! With a beautiful and simple design, Humble Brush is a serious alternative to regular plastic toothbrushes.
The Humble Co. also wants to improve the oral health of people who can’t afford or don’t have access to dental care. They have found reliable and respected organizations that share their vision for a society where no person lives without the most basic means to prevent oral disease. Every Humble Brush sold helps children in need participate in a comprehensive preventive oral care program.
* Cruelty Free International does not certify toothbrushes
JĀSÖN ΝΑΤURAL CARE
JĀSÖN® has been established since 1959. Since then its mission remains to offer natural alternatives to conventional industry products that contain “unknown” ingredients and are often responsible for skin irritations.
JĀSÖN means “healer” in Greek. The choice of name is reflects the healing properties of JĀSÖN products, that are produced under the company’s commitment.
The founders of JĀSÖN, having their family in mind, created natural and effective products in order to fulfill the needs of consumers internationally.
JĀSÖN has grown in to a leading Global brand. Its mission remains the same for 55 years although its responsibility is now greater.
Italian style. Rich, lush, eye-candy colors. The perfect makeup fit for every skin tone. Milani Cosmetics offers incredible quality for an incredible price. Launched in 2002, the brand has continued to grow at a steadfast pace, becoming the leader in multicultural color cosmetics and laying the foundation for significant and sustainable growth in years to come.
Milani is the destination brand for women who love color, love to experiment with new looks and shop for makeup in better drug stores and mass merchant retailers. These women seek innovative products, in richly pigmented colors, that are formulated to work together on a range of ethnicities to complement all skin tones and ages. Milani is the multi-cultural brand that delivers specialty store quality, at value pricing, in hundreds of shades, using technologically superior formulas, in lips, nails, cheeks, bronzers, face, brows, liners and more. Inspired by Milan, Milani is distributed internationally in over thirty countries. Ralph Bijou, CEO and Laurie Minc, President have a twenty seven year track record in building strong brands, including Milani, both domestically and internationally. They are passionate about the cosmetic industry and are deeply committed to innovation, quality products and sustainable, long term growth.
Montagne Jeunesse was founded 1985 and is based in Wales. It manufactures cosmetic products with natural ingredients. Montagne Jeunesse is specialized in cosmetic beauty masks. It has a great range for face, hair and body addressing every skin issue for all ages.
Montagne Jeunesse has a history over 30 years against animal testing. Has organized campaigns for animal protection (Save the Seal, 1989) and in 1994 manufactured the “Eco Factory” with wind turbine “Windy” that helps reduce their carbon footprint. In 2001 they moved into the Green Barn, their new “super energy efficient” headquarters. Most of the ingredients used by the company have a place in our kitchen: Aloe, berries, dead sea minerals, tea tree, sea kelp & sea weed, cocoa butter, coconut, charcoal, ginger, pomegranate, evening primrose, shea butter, green tea.
NEAL’S YARD REMEDIES
Neal’s Yard Remedies opened doors on 4th December, 1981 in Neal’s Yard, a once forgotten corner of Covent Garden, in the heart of central London, England. Their passionate belief that beauty should be natural, not synthetic, has been at the heart of their business since they started, over 30 years ago. They believe in nature, honesty and transparency, and the consumers’ right to know what goes into the products they buy.
Their vision was to bring the expertise of the apothecary and their holistic approach to health and beauty to people and communities.
Today awareness and interest in natural remedies, skin and body care are on the increase. But when they opened their first shop in Covent Garden, they were one of the few pushing against the synthetic chemical approach to skin and health care that had been adopted by much of the industry.
Lisbeth Damsgaard and Ronnie McGrail started Urtekram in 1972 with a small herb merchant shop in urban Copenhagen with emphasis on the natural, simple and pure life style. Soon, the shop has been replaced by the founding of the company Urtekram. Throughout the 1970s and 80s, Urtekram and the organic concept in general moved slowly and steadily towards a knowledge that spread beyond the very closed, small circle of former eco enthusiasts.
Urtekram has grown significantly in recent years. Growth is a goal for the company because the more organic products are sold, the better for the environment. The company minimizes the environmental impact by reducing transport routes as much as possible and reusing the organic food waste for compost. Urtekram has always fought for a sustainable world will keep doing that. Even though they are now much bigger, the innovation, commitment and passion is still the same.